I have cut and paste the Pingar introduction to next month's UK Technology, Innovation & Growth Forum brochure. I think it sums up a lot in a very few words.
The Internet! Every bit of information you could want and it’s all there for free!
Well, maybe not: the most valuable research data isn’t on websites …. it’s locked away in books, magazines, research reports and journals; in filing cabinets and hard drives in universities and companies.
And if it is online the really good stuff (like analyst reports, business data and so on) usually requires a subscription to view.
At Pingar, we believe passionately that valuable research content should be freely and widely available.
So we aggregate this data, providing customised reports to users and sharing advertising revenue with content owners.
Pingar’s technology platform:
• aggregates data from a wide range of information sources
• provides powerful search tools
• provides rights management and reporting for rights holders
• automatically generates custom reports, collating data from multiple sources and presenting it in one, downloadable report
• provides a user profiling and advertising platform - giving content owners commercial incentives to make their information available at no cost to the end user
Pingar has already made great progress – its beta portal called Smart Analytics is embedded into Microsoft Office 2007 and IE 7. Pingar works closely with Microsoft, along with strategic partners FAST and Global Graphics, to develop custom solutions for corporate clients.
And that just about sums Pingar up. A revolutionary new technology platform that will change the way that Internet users will view Search and and Online Research.
No comments:
Post a Comment