We are relaunching the Stay in the Bay portal, together with Priority One, the Western Bay of Plenty EDA, this Friday.
The portal is an e-marketplace that businesses within the Western Bay can use to procure and pitch for business within the region. 1,500 newsletters are being distributed by Priority One to CEO's and business-owners to mark the re-launch.
Much is said of the take-up of online tools to improve productivity by business in New Zealand. There is no cost barrier to entry to Stay in the Bay. It is a 'free' service, supported by limited and targeted advertising. As a test of that take-up mentality, there can be no better case study than the outcome of this relaunch.
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