I had expected to read rather more than I have done over the past few days about Microsoft's acquisition of Powerset last week.
Whilst there has been much media speculation about Microsoft's strategy towards Yahoo!, there does not appear to have been as much focus on Microsoft's own developing search strategy. Their recent acquisition of FAST Search together with last week's purchase of Powerset actually positions Microsoft towards the forefront of contextualised and semantics search. It is clearly developing a technology base that looks beyond the Yahoo! story. I think this strategy is right.
Why spend tens of billions of dollars on Yahoo! when the company has the ability to develop next generation search technologies using its own (post acquisition)resources? The speed it is now beginning to engage in this space should surprise no-one. I expect more of the same in the next few months.
No comments:
Post a Comment